Eco-friendly living has been in the spotlight for so many years now especially for environmentalists and large companies eyeing for a sustainable business purpose or image. According to a study conducted by professionals at Washington University, our planet, defined by the 21st century, is at risk due to rising global temperatures and unprecedented climatic shifts. We can all agree that this is alarming but turning to eco-friendly or organic products can make a huge difference.
The beauty industry offers a variety of products that can help us enhance our looks and showcase personal style. However, there are companies who are not willing to do their part and continue to neglect Mother Earth as long as they quantifiably produce massive beauty products for the market. To help you avoid these companies and be environmentally conscious, this article is a compilation of the best eco-friendly makeup brands. From packaging to zero-waste process, you’ll surely consider these brands for your next makeup purchase!
1. Black Cake Mascara by Besame Cosmetics
Are you head over heels in love with the early 90s makeup ritual? Say no more as Besame Cosmetics presents their new Black Cake Mascara that comes with a refillable pack for your tin container! The packaging is also recyclable as the company strives to minimize waste in all aspects of production (more of this later).
The Black Cake Mascara from Besame Cosmetics is available in shades of Black and Brown, has a water-activated formula, and is made from natural wax. Patrons are also fond of this product because of its long-lasting effect that can give you bold and defined lashes all day long. Plus, since it’s a Cake Mascara, the product can be used multiple times compared to a sticky, dry mascara tube – saving you some money and the need to constantly refill in the long run!
Now, onto the best part. Black Cake Mascara has established itself as a brand that values sustainability, ethical sourcing, and manufacturing practices. The brand is proud to claim that its products are vegan, cruelty-free, and free of toxic chemicals such as parabens, sulfates, and phthalates. With this product, you don’t have to compromise on eco-friendliness or beauty. You can have both.
2. Cream Rouge by Besame Cosmetics
Perfect for your blush and lips, the Cream Rouge from Besame Cosmetics is sure to turn heads all day long! The packaging is a traditional reusable tin can that allows Besame to be a brand that is fond of producing plastic-free cosmetics. But the benefits don’t stop there because the Cream Rouge itself is highly pigmented, weightless, and has a long-wearing matte finish!
Plus, because it’s made with natural ingredients, it won’t clog your pores or cause breakouts like some ordinary makeup products can. Talk about making your makeup routine seamless!
3. Vegan Highlighter & Bronzer from River Organics
The Vegan Highlighter and Bronzer from River Organics are perfect for those who want to look their best without compromising the planet’s well-being. The brand solved our needs when it comes to incorporating shining and shimmering makeup into our face and body, and they do it with a zero-waste beauty purpose too! (In a cardboard tube to be exact).
More so, both of these products are free from harsh chemicals like parabens, phthalates, and synthetic fragrances, which can cause damage to the environment and even your skin.
The Highlighter and Bronzer are also designed to be long-lasting, so you don’t have to worry about reapplying them throughout the day. The product is highly pigmented, so a little goes a long way. Go and achieve a no-makeup makeup look with one of the best eco-friendly cosmetics: River Organics!
4. Vegan Blush Sticks by River Organics
River Organics offers a range of vegan blush sticks that are not only eco-friendly but also provide a beautiful, natural flush of color to your cheeks. Made with organic and ethically sourced ingredients, these blush sticks are perfect for those who are looking for a cruelty-free and environmentally conscious makeup option!
The River Organics Vegan Blush Stick is also known for adding a light powdery finish with a smooth and creamy absorption. You may also choose from different shades with this eco makeup. From soft peach to warm tan, it’s an organic product that’s perfect for your collection.
5. Cruelty-Free Brushes by E.L.F.
Looking for the best zero-waste makeup brands can be a daunting task – especially if you want to start with makeup tools you use every single day. e.l.f Cosmetics is one such brand, offering a range of cruelty-free makeup brushes that are not only stylish but also eco-friendly.
The e.l.f. Cosmetics Putty Blush Brush is made with synthetic bristles, far from the traditional makeup brushes we have that are made from animal hair. Still, e.l.f. Cosmetic’s synthetic bristles are easy to glide, more hygienic, and have been used by many professionals in the makeup industry!
6. Lip Balm by Poppy & Pout
This cute brand is hauling the waves of the market this year because of its natural lip care that mainly contains Beeswax, Vitamin E, Organic Coconut Oil, and many natural ingredients!
To make matters more interesting, old-fashioned lip balms often come in plastic containers that are hard to recycle and may end up in landfills, where they can take hundreds of years to go off. In contrast, Poppy & Pout’s lip balm comes in a biodegradable cardboard tube that is easy to recycle or compost!
If you are wondering whether a cardboard tubes last on your dressers just like plastic ones do, the answer is yes. Poppy & Pout’s lip balm offers high-quality cardboard tube to make sure that your money can go a long way and avoid repurchasing over and over again. It also contains twice the amount of a regular lip balm!
7. Aluminum-Free Deodorant by Hey Humans
Another product with eco-friendly makeup packaging on our list is the plastic-free deodorant from Hey Humans. Not only is it free of harmful chemicals like aluminum, parabens, and phthalates, but the product offers high-performing deodorant inspired by nature scents. Our favorite scent from the brand is Banana Aloe which is a fruity neutral scent and Cedarwood Saige for the best masculine scent!
If you’re looking for the best eco-friendly beauty product that actually works, ruled away the bad odor, and makes your underarm skin so much better – look no further than the Hey Humans Aluminum-Free Deodorant!
8. Plastic-Free Lip Balm by Ilex Wood
Switching to sustainable cosmetics won’t just make you feel great about doing so, but will also leave you feeling beautiful – especially with plastic-free lip balms from Ilex Wood! The Ilex Wood Lip Balm is made with 100% natural ingredients such as lemon balm, tea tree, peppermint, shea butter, coconut oil, and sweet almond oil.
These ingredients work together to moisturize and protect your lips, leaving them feeling soft and smooth. The lip balm is free from synthetic fragrances, preservatives, and other harmful chemicals, making it safe for daily use too!
Moreover, the lip balm is made with reusable tin cans, is cruelty-free, and vegan. So, treat your lips with smooth and gentle balm today and make small but impactful changes to help preserve our planet for future generations.
What is considered an eco-friendly makeup product?
Eco-friendly makeup products are those that are made using natural, organic, and sustainable ingredients that don’t harm the environment. You may also look for plant-based pigments and products that utilize natural oils. It’s also important to avoid makeup products that are processed together with parabens, artificial scents, plastics, and other chemicals that may not only harm the environment but also your skin.
To make it simpler, traditional makeup products that are harsh on Mother Earth use petroleum-based ingredients. Whereas, the best eco-friendly cosmetics refer to its alternative such as beeswax, shea butter, and more.
Of course, just like anything else in this world, opting for brands that keep a weather eye on using plastics is perfect. As a matter of fact, there are so many companies in the makeup industry today that pack and store their products in sustainable containers. This in turn allows you to recycle, reuse, and plump for biodegradable waste.
Lastly, try your best to go for cruelty-free brands. After all, caring for Mother Earth means going all in. And the animals are considered a big chunk of nature.
Final thoughts
These days, it’s more important than ever to consider the impact that our beauty products have on the environment. Fortunately, there are a lot of excellent eco-friendly makeup brands out there that are committed to sustainable practices and producing high-quality products.
We hope that this article has given you some great brand options to try out for your beauty routine and that you’ll feel inspired to make more eco-conscious choices wherever you can!
Written By
Allexandra Sanvictores